The depreciation of the Lari has hit the business hard. It is expected the product prices to rise and jobs to reduce.

"The government itself acknowledges that small companies will not be able to withstand such heavy pressure and will simply leave the market. I too can say with certainty that the country's economy, the backbone, is going through the GEL exchange rate. When it comes to price changes, if even today's rate, which is around 3,30, is maintained, prices will increase, but the main thing here is that a number of companies will not be able to withstand this and can no longer operate", - Iva Chkonia, The President of "Georgian Distributors' Business Association".